GEEARS: Georgia Early Education Alliance for Ready Students is pleased to partner with the Georgia Chamber of Commerce on a new initiative that promotes family-friendly practices in workplaces and honors the Georgia employers who embrace them. The Best Place for Working Parents® Georgia is a designation achieved through an easy online self-assessment. Employers who make the cut earn a badge of honor to display on their websites, signage, and other collateral—a signal of commitment to workers’ families, their work/life balance, and their health and happiness. (It goes without saying that both GEEARS and the Georgia Chamber have earned our badges and placed them proudly on our home pages.)
We hope the employers in the GEEARS community will jump at the chance to earn their BP4WPGA seals. Or if you’re an employee, this is an opportunity to encourage your company to complete the assessment—and learn about all the ways they can support their workers.
Why is it important to celebrate family-friendly workplaces?
GEEARS has always stressed the critical connection between family-friendly workplace policies and productivity, retention, job satisfaction, and attraction. National research indicates that no business can ignore this imperative.
- 66% of women who have access to flexibility in the workplace plan to stay with their employers more than three years, compared with just 19% who don’t.
- 83% of millennials will leave one job for another with stronger family-friendly supports.
- First-time mothers who use some form of paid leave are 32% less likely to quit their jobs before or after childbirth and are 19% more likely to return the same employer after leave.
What exactly are family-friendly practices?
There are so many ways to support employees and their families. Organizations can provide paid family leave or physical and mental health benefits. Maybe a business has a work-at-home policy or flexible hours. Perhaps there’s an office lactation space for pumping moms. Maybe there’s even an on-site child care program. The possibilities are as diverse as employees’ wants and needs.
Why should your organization (or your employer) apply to be a Best Place for Working Parents® Georgia?
The cost-free self-assessment tool is a breeze that can be completed in three minutes. Yet its reward is great. A designation positions an organization among the leading family-friendly businesses in the U.S. This marketing win can impress potential clients and employees alike. Best Place for Working Parents® is also a resource for organizations who want to build and improve upon their family-friendly success stories.
GEEARS is proud to present this simple, yet impactful, way for organizations to tell their stories. We hope you’ll seize the chance to show how you value employees with measurable, effective benefits—that just happen to garner high rewards and returns on your investment.
Click here to begin your Best Place for Working Parents® Georgia assessment!
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